X mocks Meta’s snack-led morale boost with aggressive hiring push

The recruitment gambit targets Meta’s engineering staff with a cheeky incentive, instructing applicants to include the word "snacks" in their submissions. While the role offers a base salary between $180,000 and $440,000, the focus on kitchen perks highlights the widening cultural gap between the two tech giants. Meta has struggled with internal fatigue following repeated layoffs and sharp shifts in its artificial intelligence strategy, leaving its workforce vulnerable to poaching.

Contrasting this, X is riding a surge of momentum linked to Elon Musk’s broader corporate empire. The recent public offering of SpaceX created over 4,000 new millionaires, helping the firm vault past Meta to become the world’s sixth-most-valuable company. With Meta currently sliding to the twelfth spot, the battle for top-tier data scientists and web engineers has moved from high-level technical strategy to the contents of the office pantry.