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SoftBank and Bain Capital escalate bidding war for Kakaku.com

A coalition led by SoftBank’s LY Corp and Bain Capital has pushed the valuation of price-comparison giant Kakaku.com to 670 billion yen, or $4.12 billion, effectively tightening their grip in an intensifying takeover battle against Swedish investment firm EQT.

The consortium increased its offer for all outstanding shares to 3,384 yen, up from the 3,232 yen proposal tabled in May. The bid carries a conditional kicker: the price will climb to 3,500 yen per share should KDDI Corp, a major shareholder, commit to supporting the deal.

Faced with this aggressive counter-move, Kakaku.com leadership shifted its position on Thursday. The company withdrew its formal recommendation for the EQT offer, which currently stands at 3,000 yen per share, and adopted a neutral stance. Management confirmed they will now enter parallel discussions with both parties to extract maximum value for stakeholders.

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